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Leading in a Time of Increased Expectations

November 22, 2017 | interviewed by Paul Michelman, Lynn J. Good | Marketing

Traditionally, big energy companies focused primarily on power generation, not customer-centricity. But that’s changing — and today’s digitally empowered customers have opinions about everything from where their energy should come from to when their bills should arrive. Lynn Good, CEO of Duke Energy Corp., reflects on guiding her company through this transformation.

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