Skip to content
Product cover

The Supply-Chain Management Effect

April 15, 2003 | Laura Rock Kopczak , M. Eric Johnson | Operations

Over the last decade, supply-chain-management concepts have sparked a boom in internal cross-business coordination. But although definitions have broadened and shifted, many executives believe that the field is mainly about installing IT systems for streamlined processes. Wrong, say two researchers from Dartmouth’s Tuck School of Business. Their data on companies that lead in supply-chain management illuminate six ways it spurs more-creative thinking on growing a business.

The researchers predict that current trends toward restructured supply networks and improved coordination will continue, with more supplier integration and a proliferation of product customization, business complexity and uniquely defined customer relationships. But supply-chain management also will affect industry structure in new ways.

Companies in the middle of the supply chain — contract manufacturers, logistics-service providers and distributors — will redefine themselves. Also, rebranding and repositioning will occur. Companies across the chain will vie for control of the customer relationship and will find that when value propositions derive from supply-chain capabilities, new cobranding and copositioning strategies are critical. When executives look back after another decade, they’ll understand that supply-chain management, having shifted business focus in its first 10 years, created an opportunity for the second 10 years to redefine the competitive landscape.

Purchase Options

Educator and Student Discounts Available. Learn more »

  BENCHMARKS  
Loading Time: Base Classes  0.0013
My Controller Construct  0.0003
Build Nav  0.0019
Controller Execution Time ( Products / Route )  0.1317
Total Execution Time  0.1330
  GET DATA  
No GET data exists
  MEMORY USAGE  
1.5603 MB
  POST DATA  
No POST data exists
  URI STRING  
store/the-supply-chain-management-effect
  CLASS/METHOD  
products/route
  DATABASE:  MITSLOAN_DEV   QUERIES: 68  (Hide)
0.0007  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0025  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0004  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0009  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0032  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0003  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0002  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0002  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0002  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0002  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0002  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0001  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0001  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0001  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0002  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0005  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0004  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0003  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0008  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0007  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0011  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0006  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0005  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0003  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0005  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0026  

SELECT *
FROM (`carts`)
WHERE `cart_id` =  'b063697376be4b15eb9ed61c13276de0'
ORDER BY `created_at` DESC 
0.0005  

SELECT SQL_CALC_FOUND_ROWS cat_id
FROM (`product_categories`)
WHERE `status_id` =  'A'
AND `url_friendly` =  'the-supply-chain-management-effect'
AND `parent_id` =  1 
0.0151  

SELECT c.parent_id, c.format_id
                    FROM products AS p, products AS c
                    WHERE p.prod_id = c.parent_id AND
                        c.avail_id IN ('A','B','D') AND
                        c.type_id = 'V' AND
                        (
                            c.sku = 'the-supply-chain-management-effect' OR
                            if(c.format_id = 'Certificate', '', p.url_friendly) = 'the-supply-chain-management-effect'
                        )
                    LIMIT 1 
0.0008  

SELECT `parent_id`
FROM (`products`)
WHERE `prod_id` =  1749 
0.0006  

SELECT *
FROM (`products`)
WHERE `products`.`prod_id` =  '1749' 
0.0009  

SELECT *
FROM (`authors`)
JOIN `products__authors` ON `authors`.`author_id` = `products__authors`.`author_id`
WHERE `products__authors`.`prod_id` =  '1749'
ORDER BY `sort` ASC 
0.0005  

SELECT `cat_id`
FROM (`product_categories__products`)
WHERE `prod_id` =  '1749' 
0.0004  

SELECT *
FROM (`product_flags__products`)
WHERE `prod_id` =  '1749' 
0.0008  

SELECT `sku`
FROM (`products__xsell`)
WHERE `prod_id` =  '1749'
ORDER BY IF(position = 0, 1, 0) ASC , `position` 
0.0339  

SELECT `products`.`parent_id`
FROM (`transaction_lines`)
JOIN `products` ON `products`.`sku` = `transaction_lines`.`sku`
JOIN `product_categories__products` ON `products`.`parent_id` = `product_categories__products`.`prod_id`
WHERE `products`.`avail_id` =  'A'
AND TO_DAYS(transaction_lines.updated_at) < (TO_DAYS(NOW()) - 90)
AND `product_categories__products`.`cat_id` IN ('248') 
GROUP BY `products`.`parent_id`
ORDER BY COUNT(*) DESC
LIMIT 6 
0.0016  

SELECT `parent_id`
FROM (`products`)
WHERE `prod_id` =  '2343' 
0.0005  

SELECT *
FROM (`products`)
WHERE `products`.`prod_id` =  '2343' 
0.0065  

SELECT *
FROM (`authors`)
JOIN `products__authors` ON `authors`.`author_id` = `products__authors`.`author_id`
WHERE `products__authors`.`prod_id` =  '2343'
ORDER BY `sort` ASC 
0.0012  

SELECT `parent_id`
FROM (`products`)
WHERE `prod_id` =  '217' 
0.0009  

SELECT *
FROM (`products`)
WHERE `products`.`prod_id` =  '217' 
0.0004  

SELECT *
FROM (`authors`)
JOIN `products__authors` ON `authors`.`author_id` = `products__authors`.`author_id`
WHERE `products__authors`.`prod_id` =  '217'
ORDER BY `sort` ASC 
0.0003  

SELECT `parent_id`
FROM (`products`)
WHERE `prod_id` =  '3775' 
0.0002  

SELECT *
FROM (`products`)
WHERE `products`.`prod_id` =  '3775' 
0.0002  

SELECT *
FROM (`authors`)
JOIN `products__authors` ON `authors`.`author_id` = `products__authors`.`author_id`
WHERE `products__authors`.`prod_id` =  '3775'
ORDER BY `sort` ASC 
0.0005  

SELECT `parent_id`
FROM (`products`)
WHERE `prod_id` =  '2699' 
0.0002  

SELECT *
FROM (`products`)
WHERE `products`.`prod_id` =  '2699' 
0.0016  

SELECT *
FROM (`authors`)
JOIN `products__authors` ON `authors`.`author_id` = `products__authors`.`author_id`
WHERE `products__authors`.`prod_id` =  '2699'
ORDER BY `sort` ASC 
0.0001  

SELECT `parent_id`
FROM (`products`)
WHERE `prod_id` =  '2723' 
0.0002  

SELECT *
FROM (`products`)
WHERE `products`.`prod_id` =  '2723' 
0.0002  

SELECT *
FROM (`authors`)
JOIN `products__authors` ON `authors`.`author_id` = `products__authors`.`author_id`
WHERE `products__authors`.`prod_id` =  '2723'
ORDER BY `sort` ASC 
0.0003  

SELECT `parent_id`
FROM (`products`)
WHERE `prod_id` =  '655' 
0.0026  

SELECT *
FROM (`products`)
WHERE `products`.`prod_id` =  '655' 
0.0002  

SELECT *
FROM (`authors`)
JOIN `products__authors` ON `authors`.`author_id` = `products__authors`.`author_id`
WHERE `products__authors`.`prod_id` =  '655'
ORDER BY `sort` ASC 
0.0005  

SELECT SQL_CALC_FOUND_ROWS media_id, position
FROM (`media`)
WHERE `foreign_key_table` =  'products'
AND `foreign_key_column` =  'prod_id'
AND `foreign_key_value` =  '1749'
AND `kind` =  'image_600x600'
ORDER BY IF(position = 0, 1, 0) ASC , `position` 
0.0002  

SELECT *
FROM (`media`)
WHERE `media`.`media_id` =  '842' 
0.0001  

SELECT *
FROM (`mime_types`)
WHERE `mime_types`.`extension` =  'jpg' 
0.0001  

SELECT *
FROM (`media_metadata`)
WHERE `media_id` =  '842' 
0.0004  

SELECT SQL_CALC_FOUND_ROWS media_id, position
FROM (`media`)
WHERE `foreign_key_table` =  'products'
AND `foreign_key_column` =  'prod_id'
AND `foreign_key_value` =  '1749'
AND `kind` =  'gallery_image'
ORDER BY IF(position = 0, 1, 0) ASC , `position` 
0.0004  

SELECT *
FROM (`products`)
WHERE `avail_id` IN ('A', 'B', 'C', 'H') 
AND `parent_id` =  '1749'
AND `type_id` =  'V'
ORDER BY IF(position = 0, 1, 0) ASC , `position`, `title` 
0.0021  

SELECT `c`.`format_id`, `c`.`price`, `c`.`sale_price`
FROM (`products` AS c)
WHERE `c`.`prod_id` =  '1750'
LIMIT 1 
0.0004  

SELECT SQL_CALC_FOUND_ROWS media_id, position
FROM (`media`)
WHERE `foreign_key_table` =  'products'
AND `foreign_key_column` =  'prod_id'
AND `foreign_key_value` =  '1750'
AND `kind` =  'thumbnail'
ORDER BY IF(position = 0, 1, 0) ASC , `position` 
0.0002  

SELECT `product_categories__products`.`cat_id`
FROM (`product_categories__products`)
JOIN `product_categories` ON `product_categories__products`.`cat_id` = `product_categories`.`cat_id`
WHERE `product_categories__products`.`prod_id` =  '1749'
AND `product_categories`.`parent_id` =  1
AND `product_categories__products`.`cat_id` NOT IN (1, 261)  
0.0006  

SELECT `cat_id` AS id, `parent_id` AS parent, `status_id`, `name`, `description`, `url_friendly`, `page_title`, `meta_keywords`, `meta_description`, `position`, `updated_at`
FROM (`product_categories`)
WHERE `cat_id` != 1
ORDER BY `parent_id`, IF(position = 0, 1, 0) ASC , `position`, `name` 
0.0016  

SELECT *
FROM (`product_categories`)
WHERE `status_id` =  'A'
AND `parent_id` =  1
AND `cat_id` NOT IN (1, 261) 
ORDER BY `name` 
0.0011  

SELECT *
FROM (`site_settings`)
WHERE `option_key` =  'announcement' 
  HTTP HEADERS  (Show)
  SESSION DATA  (Show)
  CONFIG VARIABLES  (Show)