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Big Data At Work

November 19, 2018 | MIT Sloan Management Review | Data, AI, & Machine Learning

Big data can support smarter operations, but only when companies embrace the basics of understanding what it is they want to measure, how they want to measure, and how they can keep the data secure. This collection of articles from MIT Sloan Management Review examines how companies are forging new business processes with the use of data and analytics.

Articles included in this collection:

Using Data Science to Avoid Global Pricing Chaos
By Andrea Marron

The Big Data Problem That Market Research Must Fix
By Ken Faro and Elie Ohana

Seizing Opportunity in Data Quality
By Thomas C. Redman

Variety, Not Volume, Is Driving Big Data Initiatives
By Randy Bean

Duped By Data
By Sam Ransbotham

The Smart Way to Deal With Messy Data
By Sam Ransbotham

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