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Linking Good Intentions to Intentional Action

May 20, 2021 | Enrica N. Ruggs and Derek R. Avery | Social Responsibility

Protests against racial injustice in the summer of 2020 resulted in a raft of corporate statements against racism, along with new racial equity initiatives. To effect meaningful change, businesses must maintain their commitments over time to address the concerns of their employees, customers, and other stakeholders. The authors suggest ways employers can ensure that their anti-racist statements continue to be backed by concrete actions.

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