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Should You Outsource Analytics?

December 19, 2013 | David Fogarty, Peter C. Bell | Data, AI, & Machine Learning

Outsourcing analytics activities can offer benefits, but it requires a carefully constructed relationship between the company and the business process organization (BPO). Customers must be careful not to lose their expertise or their core intellectual property. Research suggests that companies with superior analytics capabilities will approach outsourcing differently than companies that are analytically challenged.

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