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Social Business: Shifting Out of First Gear

July 16, 2013 | David Kiron, Doug Palmer, Anh Nguyen Phillips, Robert Berkman | Social Responsibility

A 2013 research report by MIT Sloan Management Review and Deloitte shows the growing importance of social business to solving many corporate challenges. Seventy percent of survey respondents agree that social business is an opportunity to fundamentally change the way their organization works. The authors explain why some businesses are reaping value from social business, and what is holding others back.

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