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To Conserve Water for Agriculture, a Solution from the Desert

December 9, 2014 | Nina Kruschwitz | Social Responsibility

Both economic and climate change have brought increasing concerns about agriculture — particularly with respect to water. Farmers worldwide are beginning to explore ways to stretch what may become an increasingly limited resource. In a Q&A, Netafim's chief sustainability officer Naty Barak explains how his company's origins in arid-zone agriculture became a springboard to a wider market for agricultural producers to maximize water efficiency, and how the company's partnerships with NGOs brings the technology to small farmers in the developing world.

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